Category & attribute forensics
We map your primary and secondary categories against the ranking set and surface the exact attributes Google rewards in your niche.
LOCAL SEARCH INTELLIGENCE
Google Business Profile X-Ray
A forensic teardown of your Google Business Profile — we show you exactly why you rank where you do, and the prioritized fixes that climb the map pack.
Your Google Business Profile is the single highest-leverage local ranking asset you own — and most are leaking authority. Our X-Ray audit reverse-engineers your profile against the top competitors in your category and hands you a ranked, do-this-next action plan.
What you get
Review velocity & sentiment
Volume, recency, keyword-in-review analysis, and a response cadence that compounds trust signals over time.
Post, photo & Q&A signals
The freshness signals most businesses ignore — scheduled posts, geo-tagged media, and seeded Q&A that reinforce relevance.
Competitor gap map
A side-by-side of you vs. the map-pack leaders, with the specific gaps closing your distance to #1.
How we deliver
01
Audit
We pull your profile, competitors, and category data into a single forensic view.
02
Prioritize
Every finding is ranked by ranking impact vs. effort — no busywork.
03
Execute
We implement the fixes (or hand you the playbook) and track movement in the pack.
Who this is for
Local service businesses whose next quarter depends on the map pack
You're an electrician, contractor, medical practice, or shop owner, and 60-80% of your leads come from Google Maps. If you're not in the top 3 for your service in your radius, you're invisible. An X-Ray audit finds the exact reason you're ranking where you are and gives you the specific edits — categories, services, review posture, photo cadence — to move up.
FAQ
How fast will I see ranking movement?
Profile and review signals typically start moving the map pack within 2–6 weeks; competitive categories take longer.
Do you manage the profile ongoing?
Yes — we offer one-time X-Ray audits and ongoing profile management with monthly reporting.
What do you need from me?
Manager access to your Google Business Profile and a few minutes to confirm your service areas and categories.
How is this different from other GBP audits?
We crawl your top 5 live competitors in your actual service radius, score them against you on 40+ signals, and hand back a ranked list of what to fix. Most audits give you a generic checklist; ours gives you the specific edits that move you past a named competitor.
What do I actually get back?
A scorecard (where you rank vs the top 5, on every signal), a ranked list of edits ordered by expected rank impact, and a 30-60-90 day plan. Everything is copy-paste ready — no consultant hand-holding needed to execute.
Let's build something that endures.
Houston, TX · serving nationwide. Custom pricing per engagement — request a quote.
Request your X-Ray audit